As reported by EDUCAUSE, student outcomes and success is the top IT issue for 2014. “Leaders in higher education are incorporating contemporary technology to manage both enrollment and retention strategies to improve student outcomes,” said Robert A. Maginn, Jr., Chairman and CEO. “Everything involves technology now. Jenzabar CRMs and strategic services help institutions address higher education’s demand for not only student success and completion but ultimately their success in the workforce.”
Jenzabar Enrollment is the company’s latest CRM, delivering professionals in enrollment management offices modern technology for recruitment and strategic planning. The CRM provides state-of-the-art tools to effectively drive outreach and engagement plans, monitor every step of enrollment strategies, establish and analyze annual recruitment goals, determine market segmentation, execute e-marketing campaigns, monitor student progress, and help students succeed. For institutions that prefer the Salesforce.com platform, Jenzabar Recruitment is offered on the cloud-based platform that helps institutions sift through an ever-growing pool of potential prospects to find and connect with candidates.
Jenzabar Retention is a comprehensive retention management system built on patent pending predictive modeling with easy-to-use and dynamic alert tracking and intervention workflow. With new service offerings that combine the expertise of Jenzabar with college and university advisory groups, the services team performs detailed assessments, up-front discovery and research, interviews with key players, and comparisons to national and peer norms. The institution receives actionable recommendations and prescriptive reporting to help students succeed through to graduation.
“These CRMS and services allow higher education enrollment management and student success professionals to expand their use of technology for both recruitment and retention goals,” said Maginn. “Jenzabar continues to invest and develop the latest technologies and offerings to advance our client institutions and increase student success.”
Jenzabar Enrollment CRM and retention services are available now. Hear and see more at EDUCAUSE 2014, Jenzabar is located at booth #1101.